John Scott G

John Scott G

John Scott G, an admitted word nerd, writes books, plays, screenplays, and political commentary. Author of "Area Code 666," "Secret Sex," and "Ambient Deviant Speedmetal Polka," Mr. G also writes under the pseudonym Gerald Laurence. Every day he happily rubs a few phrases up against each other to create sparks in your brain. You're welcome.


  1. Avatar photo Bob
    Dec 3, 2010 @ 10:47 PM PST

    Now, we’re talkin’

  2. Avatar photo Jackie Henrion
    Dec 4, 2010 @ 5:24 AM PST

    I think this is a terrific idea! I think the biggest issue will be that one organization has to step up to the plate to create the mother of all databases to track the flow of money to all the copyrights and master rights holders. It’s going to be interesting to see if the PRO’s can drop their political differences based on their constituents. The old systems favored different parties based on sampling protocols which should be made obsolete by this new tracking concept. Copyright holders would realize that having different PRO’s is a duplication of overhead costs within the new paradigm.

  3. Avatar photo Derek Crownover
    Dec 4, 2010 @ 3:09 PM PST


    This is the second article that I have noticed that you have written related to NERL (Non-exclusive rights libraries). Stay on this track, that area needs a lot of clean-up as there is a ton of confusion by the creators, licensors and users.

    Additionally, would like to know if DDEX was discussed at this conference. That may be a good next article, if you haven’t already covered it.

    I enjoy your work.


  4. Avatar photo John Scott G
    Dec 4, 2010 @ 8:49 PM PST

    Derek –

    If Digital Data Exchange (DDEX) was mentioned during the CCC panel presentation, I totally missed it. Thanks for calling that organization to my attention as I’ll ask Shawn LeMone about it at the next CCC Board meeting.

    And yes, the initiatives of the DDEX might indeed make for a good article. I will contact them.


  5. Avatar photo Cheryl Hodgson
    Jan 10, 2011 @ 4:09 PM PST

    Dear Scott,

    Terrific summary of a great panel at the CCC. I found this article, pointed, insightful and helpful in understanding the need for recognition technology, as well as the various options and players in the space. Shazam!

  6. Avatar photo Paul Martin
    Jan 10, 2011 @ 8:32 PM PST

    These technologies have been around for decades. Four years ago, we registed a station image campaign for WTNZ in Knoxvile with ASCAP. Then watermarked it and every play was reported to ASCAP through Nielsen. It runs morning noon and night. Despite our accurate data the station paying ASCAP a blanket license ( which means they are supposed to pay publishers whose music airs on their station)and our registering the song with them, ASCAP REFUSED TO PAY US STATING WE DIDN’T SHOW UP IN THEIR SURVEY ( sound familiar) All the PRO’s except SESAC have been saying they are using verification technology for years. If they really wanted to go to an actual accounting method to pay royalties they would have started the process over a decade ago. This is lip service and nothing is going to change until the content creators take charge of their licensing. I am so tired of these panels and discussions from these organizations that don’t mean it. If they did ASCAP where is my 15k? maybe Jay Z has it…

  7. Avatar photo Dorothea Geist
    Jan 24, 2011 @ 10:16 PM PST

    Hi Scott,

    Thanks for sharing, great article! I have to wonder about Paul’s comments though. I have heard many complaints like his about PRO’s. Curious to know your thoughts.